Category: Logo Design NEW York USA, Logotype Design New York, NYC, USA, Identity Design New York, NYC USA, Branding Design New York, NYC USA
Client: ACS Construction, New York USA
ACS Construction are a leading construction company in New York who specialize in the creation of concrete foundations and superstructures in New York and New Jersey. The New York based Company approached designwest (usa) to create a Brand Identity / Logo Design / Logotype design / Word Mark Logo Design which would work really well for them on all of their external signage, vehicles, cranes as well as hard hats etc. as well as on their stationary and printed and digital elements etc. The brief from the NYC based company to designwest (usa) was to create a modern clean and easy to read logotype word mark style identity which would be easily identifiable within NYC on all of their materials. Our qualified graphic designers did some research on the subject field and then went to work by creating a fully custom typeface/ word mark logo type style design for the New York based business. The colours used are similar to their previous printed materials in keeping with continuing to build the company’s overall Brand awareness. Our designers decided that instead of using a standard gray background as was previously used by the company that we would implement a concrete stylized background image – for all of their printed and digital materials which was/is much more in keeping with their business offering and also serves to really help the ACS typeface stand out off its chosen background. ACS were so thrilled with the logotype design that they have requested that Designwest progress a new website for the company which will be launched in the summer of 2016.