Category: Identity/Brand design, New York, USA
Client: Eurostruct, New York, USA
Eurostruct are a very well established Irish/American construction company who worked with Designwest and thirty65 to create a new Identity/Brand design for the business. The Identity/Brand design for Eurostruct once created and approved was then used across a whole range of promotional material for the business including a full corporate suite and website design and we are currently working on a motion video. The brand identity we created for Eurostruct is reflective of the business through the use of clean typography using the letters ‘E’ and ‘S’ which were designed in a very angular and constructed format the end result creates a very clean striking visual wordmark identity that really reflects the companies brand values. The approved identity itself is reflective of a skyscraper by way of the angular built letters which are morphed together to create a very clean and strong wordmark that really works very well to portray the companies abilities.